Agenda

May 13, 2020 / The Colonnade Hotel, Boston, MA

Learn — Network — Have Fun

The Next10x agenda is focused on the future but grounded in the present. What does that mean? It means each session is designed to give insight into what’s changing in digital marketing and what’s coming next – while also equipping you with information and techniques that you can immediately apply when you get back to the office.

In one day, you will gain insight into what’s changing in the industry, learn practical solutions you can implement today, and receive actionable strategies and tactics to help you prepare for the future.

NEW option for 2020 – Eric Enge (co-author of The Art of SEO and General Manager, Perficient Digital) will be heading up a SEO Training on Tuesday, May 12, 2020. Elevate your SEO knowledge, learn how to identify SEO issues, and discover areas of opportunity in this 4-hour training session.

Next10x Agenda – The Colonnade Hotel, Boston, MA

May 13, 2020 – Next10x Conference

8:30 AM – 9:00 AM
Breakfast and Registration
9:00 AM – 9:10 AM
Opening Remarks
9:10 AM – 10:10 AM
Keynote: The Future of Digital Marketing: Changes, Opportunities, and Challenges
Speaker – Eric Enge, Perficient Digital
10:10 AM – 10:50 AM
Voice and Visual Search
Speaker – Purna Virji, Microsoft
10:50 AM – 11:10 AM
Morning Stretch
11:10 AM – 11:50 AM
Site Speed Matters
Speaker TBA
11:50 AM – 12:30 PM
Paid Search and SEO: How and Why They Need to Co-Exist
Speaker – Matt Ruud, Perficient Digital
12:30 PM – 1:30 PM
Lunch Break
1:30 PM – 2:30 PM
Keynote: Content
Speaker – Ann Handley, MarketingProfs
2:30 PM – 2:45 PM
Mid-Afternoon Break
2:45 PM – 3:35 PM
Enterprise Case Studies: The Good, The Bad, and Lessons Learned
Speakers – Erin Everhart, The Home Depot; Jessica Grammer, FedEx; Chanelle Harbin, Disney ABC Television Group
3:35 PM – 4:15 PM
Conversion Rate Optimization: Maximize Your Investment
Speakers TBA
4:15 PM – 4:30 PM
Late Day Pick Me Up
4:30 PM – 5:30 PM
Keynote: The Evolution of Search
Speaker – Rand Fishkin, SparkToro

5:30 PM – 5:30 PM
Summary Wrap-Up and Closing Remarks
5:30 PM – 6:30 PM
Libations, Hors D’oeuvres and Networking

May 12, 2020 – SEO Training (optional)

Optional half-day SEO training for an intermediate audience led by Eric Enge. Learn more about the training.

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Have questions about the event? Contact us at next10x@perficient.com.